Harvest Festival Rack Card
Designed a rack card for Potter’s Farm’s Harvest Festival, creating a warm and inviting layout that reflects the spirit of the season. Built in InDesign, incorporating edited photos from Photoshop to enhance visual appeal. The design highlights key event details, activities, and festive imagery, maintaining a rustic and family-friendly aesthetic.
Sketches & Concept Development
Before moving into digital design, I explored different layout ideas through hand-drawn sketches. These sketches helped establish the structure, visual hierarchy, and overall flow of the rack card. By experimenting with placement, typography, and imagery, I refined the concept before bringing it into InDesign.
Final Design & Execution
After refining the initial concepts, I brought the design to life in InDesign, carefully structuring the layout to ensure clarity and visual appeal. By integrating Photoshop-edited images, I enhanced the overall aesthetic, maintaining a warm, rustic feel that aligns with the Harvest Festival theme. The final rack card effectively highlights key event details while creating an engaging and inviting experience for the audience.
Let’s Dive In
Explore more of my branding projects and see creativity come to life.